For an ever evolving lifestyle
Signature fashion
Wonderland kids
Icon beauty
Nest interior
Groove culture
Open the doors of Swing a Concept Shop and discover a new kind of retail experience. The ultimate lifestyle boutique, Swing carries the very best of the best from around the world. Located in Harlem, a burgeoning cultural center of New York City, the Swing concept captures Harlem's evolving present and glamorous past!
Each product set in this luxurious, yet intimate environment is hand-picked for its quality and value, and is offered by the Swing specialists with exceptional product knowledge and white glove customer service.
Upon entry into the shop, Ganesh, the Indian deity known as the remover of obstacles, welcomes customers. While shopping, customers are encouraged to explore and discover their surroundings - art on the wall from a local artist, the taste of French tea or coffee at the communal table,
the avant garde look of fine fashion from Belgium, the aroma of an American made luxe linen candle, the feel of the softest knitwear from Italy, the radiance revealed from an all natural, all luxury skincare line and the sounds of a Buddhist chant or New Orleans style jazz. A multi-sensory experience so enjoyable that customers clamor to purchase items to replicate their experience at home, while spontaneously creating their own Swing signature style.